Photobiz-In Focus

Many businesses are feeling the squeeze of the bad economy.  But one supplier of professional photographic equipment is going out of its way to help photographers bring more customers into their studios.

Pro Studio Supply, a provider of professional photographic equipment and supplies for over 40 years, is offering free advertising templates that photographers can customize to promote their photography services.  Prepared by marketing professionals, photographers can easily insert their images and alter the text as needed.  Photographers can request the template from the Pro Studio website at http://www.prostudiousa.com.

The first template, titled In Family is Strength, promotes family portraiture sales.  According to Mark Stall, president of Pro Studio Supply, now is the perfect time to launch a family portrait campaign.

“Family and faith are what enable us to get through tough times,” he says.  “For the cost of a dinner out, a photographer can capture the grandparents, parents and kids together and create a memory of what really matters.  With Mother’s Day and Father’s Day around the corner, and spring, the time of rejuvenation, coming up, it’s the perfect time to sell family portraits.”

More professionally designed templates will be coming in the months ahead.  Pro Studio also offers marketing guidance on its blog In Focus: Marketing and Managing Your Photography Business at http://photobiz-infocus.